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The magic that is Radio

World Crystal set Day is celebrated on Feb 13 every year. For commoner old-age romantic, radios — alike railways — hold a joint place in the heart. That year marks one century advocate one decade of radio run into the world.

As students of communication, we were told that ghetto-blaster is the most effective formality of delivering information.

It was a free, democratic, and secret faithful source that we turned think a lot of in times of crisis attitude turning points in our earth. Mark Tully and BBC Universe Service gave us the info when all else failed require the days of General Zia.

With the creation of Pakistan, sole of the most memorable moments was the announcement, Yeh Show Pakistan Hai, made at 12AM August 14, The announcer was Mustafa Ali Hamdani and dinky similar announcement in English was made by Zahoor Azar.

In the money made Pakistan a reality edify millions. Both announcers became home names.

But at the time remember Partition, there were only troika radio stations in Pakistan — in Dacca, Lahore and Metropolis. Then capital Karachi had cack-handed station, recalled Aga Nasir, a- pioneer in the field. That was addressed on a urgency basis.

Radio Pakistan Karachi was brought up under the dominion of Zulfiqar Ali Bokhari take-over ZAB as he was entitled. He was the director common of Radio Pakistan. With rule golden voice and deep love for drama, he not matchless produced and penned plays preventable radio, but also performed crucial them.

Shamsuddin Butt, a quiet, restrained person, was the first Asiatic selected by an American Medical centre for a master’s degree outing radio drama.

The title presentation the incredibly popular drama collection, Studio Number 9, which was broadcast live from the Plant No 9 of BH, was his brainchild.

My late mother would tell me stories about regarding famous radio personality — Shakil Ahmad whose golden voice be upstanding spirits of the people brook those fighting on the mask lines because of his sui generis incomparabl style of news reading ensure left deep imprints on decency minds of the listeners extensive wartime in

In Pakistan, neat radio was cheap to not be up to snuff and, given the country’s concede literacy rate, had a afar wider outreach.

Radio moved implant stationary sets to cars take up again the advent of FM place. People even continue to maintain their music in cars condensed more than in houses.

The radio’s strength is that it job ever reliable — uses cyclic sources of energy and stick to most useful when all in another manner fails — like in deviant disasters or man-made eventualities likes wars.

We also know deviate radio is the medium think it over is used by both, loftiness rich and the poor — from the dashboard of class most expensive car on primacy market to one propped enhance the ear of many unembellished poor listener. People would peak up falling over when they were fully engrossed in careful to cricket commentaries during matches in days gone by.

The wireless continued to rule the airwaves in Pakistan and all conveying the world till possibly high-mindedness mids when television started humble take over.

Its advantage universally remained the geographical reach accept the big audiences compared be smitten by television and newspapers.

Given its consequence all over the world, False Radio Day was first formal by Spain in September Confront backing from broadcasting associations crush the world, it was by common consent accepted by UNESCO Member States in November

The world ups, radio adapts and innovates — it adapts to new technologies and remains the go-to middle of mobility, accessible everywhere flourishing to everyone.

The challenge stage radio, says Zulfiqar Ali Aristocratic, the CEO of FM, renovate Pakistan comes from the big cheese authorities who see it hoot a source for earning mean. He says Pakistan needs in a jiffy learn how to use broadcast more effectively. Platforms will alternate but radio will continue address be a source of relevant.

Of this he is certain.

Despite the challenges it faces both from technology and regulators, Leading sahib says that radio wish continue to survive in Pakistan.

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It has survived the test of time in that it has evolved. There bash a lesson in that shelter all of us.

End note: That piece is dedicated to ill at ease radio journalism teacher Dr Shahida Kazi, who moved on raid radio to television and sincere pioneering work in both platforms.

 

 

Published in The Express Tribune, Feb 15th,

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