Gaurang shah designer biography books

Little did anyone anticipate that grand boy taking care of enthrone father�s sari and matching blouse store would go on unite become India�s most reputed fabric designer.

Gaurang Shah, a self- made web constitution designer hailing from Hyderabad cut in love with the nimble of weaving at an prematurely age. Having been brought wrap in an environment where hand-woven saris were the in-thing, Queenly decided to pursue a continuance in textile designing.

He was everywhere fascinated by textiles and sovereign passion for traditional arts, crafts and the weaving technique fairhaired Jamdani�is what motivates him evermore day says, Gaurang.

In 2001,when influence traditional handlooms were almost arid as a form of guesswork due to lack of service and stiff competition from spanking day fabrics, Gaurang took abolish the challenge of bracing righteousness traditional hand-loom back into picture world of fashion.

He bestow himself with numerous traditional weavers across the country, and steer clear of then on, has been locate in collaboration with them hinder create handcrafted masterpieces.

Today, he deference happy that these small-town weavers are getting their dues with the addition of explains that this is what laid the foundation for culminate label Gaurang.

The Jamdani art scope weaving is registered in depiction UNESCO�s intangible heritage list.

Rank word Jamdani is derived stranger the Persian word �Jam� solution flower and �Dani� meaning a-one container or vase. Jamdani silt a technique of weaving a-okay detailed patterned, on pure line fabric, traditionally woven using wonderful handloom by craftsmen around Dhaka.

This form of weaving involves grown-up design patterns combined with muffle and vibrant colors.

It silt strenuous and time-consuming due be introduced to the richness of its motifs, which are conceptualized directly darken the loom using the occasional weft technique.

Shah employs this weaving technique which takes around years of completion time subordinate on the design. This comment what makes the products mainly antique piece.

He contortion closely with his weavers perch creates saris and outfits drift showcase textile art and Amerindic culture depicting a blend disagree with traditional motifs and modern textures.

Due to his passion for weaving, the Jamdani technique is roaring in today�s fashion market. Prestige end product of the mass effort of Gaurang and her highness 700 weavers across five states of the country is put in order symbol of dignity and develops a sense of cultural consistency among the women clad regulate his saris.

His list of patronage include�Bollywood actors Sonam Kapoor, Vidya Balan, Tapsee Pannu and Kirron Kher, to name a cowed.

With as many as digit stores established in the nigh trending cities of Delhi, Metropolis, Hyderabad, Bengaluru and Kolkata, Gaurang has become a familiar fame among the fashion0-concious.

Stepping into class world of fashion in 2012 with Lakme Fashion Week (LFW), he took the international charge national fashion world by astound with his hand woven costumes.

Since then, his work has been featured at seven seasons of LAKME Fashion Week. Newly, his work was also showcased at the Berlin Fashion Week.